It’s no secret that I have a guilty pleasure for puns, so when I came across these witty packaging designs from Purearth naturally, I fell in love. It’s a superb example of great design and great copywriting working together, which is guaranteed to get some attention and stand out. I don’t doubt we’ll soon see filtered photos of these bottles quickly appearing on Instagram.
A One Minute Brief from last week where they teamed up with ‘Plain Lazy‘ and the brief was to create a t-shirt advertising the benefits of cycling. Above are my two entries. Be sure to check out Plain Lazy‘s website, which is packed full of quirky cool t-shirts, gifts and skateboards!
Above are my three entries for the One Minute Brief to advertise yoga, all from pretty different approaches. My personal favourite is the first typographic ad as I feel this would have the most potential and adjusting the type settings represents the subject well. View the other entries on OMB’s website here.