My One Minute Brief entry for #Jelly, which was picked as one of the winners. View all the winning entries here: https://www.facebook.com/media/set/?set=a.457128051115949.1073742186.160639764098114&type=3
Copywriting
Punny Packaging
It’s no secret that I have a guilty pleasure for puns, so when I came across these witty packaging designs from Purearth naturally, I fell in love. It’s a superb example of great design and great copywriting working together, which is guaranteed to get some attention and stand out. I don’t doubt we’ll soon see filtered photos of these bottles quickly appearing on Instagram.
Blue Cross
The brief: Get existing donors to increase their monthly amount or convert to being regular givers, through Direct Mail.
I created two concepts in response to this brief and to view them in full please pop over to my website…
YCN Student Awards: Interflora
This year, working with a colleague from uni we tackled Interflora’s YCN brief, to boost awareness of Grandparents’ Day amongst younger consumers. Below are some images of the work we produced. To view the whole campaign please head over to my website..
One Minute Briefs: Campaign to Stop #TamponTax – Winner!
One Minute Briefs teamed up with @bloodydisgrace and @fullsixlondon for this brief, to create a campaign to stop tampon tax:
This is a #BloodyDisgrace.
We have created, and are launching a global campaign and petition, directed at the United Nations, to raise awareness of this unfair tax. We want every government to act together to declare that menstrual hygiene products are essential goods. This campaign has been created and supported by FullSIX London.
One Minute Briefs Advertise: Fifty Shades of Grey
Just like millions of other people, I to have read Fifty Shades of Grey – yes all three books. Above is my idea/entry for One Minute Briefs to advertise the film. Using film genres/jargon I opted to focus on how the film wasn’t just a romantic chick-flick – as most of us know there’s quite a bit of action!
Fifty Shades of Adverts
I doubt there’s very few people who haven’t heard of ‘Fifty Shades of Grey’ – which is probably one of the most anticipated films being released this year. The book/movie and especially the trailer has acted as inspiration for a number of new adverts which have gradually made an appearance with the big day getting closer and closer.
Lego Trailer
Vanessa Bayer & Audi
Sportsbet
Trojan Condoms
OPI
KappAhl
Adventure World
Dominos
Marc New York
Make of them what you will.. However, some did leave me cringing and pretty much speechless – talking about you Sportsbet!
One Minute Briefs Advertise: Strawberries
One Minute Briefs: Promote #WorldCancerDay
One Minute Briefs Advertise: Candy Floss
My One Minute Brief entry to advertise, candy floss. View the winners ideas here.
One Minute Briefs Advertise: CBB Furniture on Gumtree
My One Minute Brief entry to advertise the Celebrity Big Brother furniture for sale on Gumtree.
“Gumtree.com. The UK’s largest classifieds website, is today announcing the sale of over 40 items of furniture from the current Celebrity Big Brother 2015 house, the proceeds of which will go to Crisis, the charity for single homeless people. The move comes as part of Gumtree’s sponsorship of the hit Channel 5 TV show, which also features a series of creative idents of talking furniture.”
View the furniture for yourself here: gumtree.com/cbb Or if you’re feeling more sociable check out their Facebook and Twitter page. Finally, view the other entries for this brief or have a ganders at the winning entry which also won £250!
One Minute Briefs Advertise: The Social Sasquatch
My One Minute Brief entry to advertise the social media services of The Social Sasquatch.
“The Social Sasquatch team offer support to businesses and organisations that want to market themselves on Facebook and Twitter (and a range of other platforms). We specialise in supporting experiential marketing campaigns and brand activations, where we amplify campaigns through a range of social media channels by creating fresh, exciting, original content that people want to share! We also offer support for other live events such as conferences, music festivals and sporting events.”
For more info on The Social Sasquatch check out their Twitter or Facebook page.
One Minute Briefs Advertise: #BAFTA2015
One Minute Briefs Advertise: 10 years of @PrintedCupCo
One Minute Brief to advertise 10 years of business for the Printed Cup Company.
“The Printed Cup Company is committed to providing quality UK manufactured paper cups and delivering the highest standard of customer service in our industry. We promote an environmental awareness towards our products through our customers, continually striving to explore new ways to achieve sustainable products.”
View the rest of the entries for the brief on the OMB website.